Watch your
customers shop.
Analytics tools are great at summarising data. FloorView does something different: it replays customer sessions as figures walking a 3D shop floor built from your real catalogue, anonymised, and fully replayable.
See it for yourself
Synthetic data, no real customers. Hit play and click anyone on the floor.
Synthetic data, no real customers. Loads on demand.
In a physical store, you can watch someone browse
You notice someone lingering near the roof racks. You walk over. You say something. Online, that moment just does not exist. You have charts and tables that tell you someone visited a page, how long they stayed, whether they bounced. But they do not show you the story.
FloorView tries to close that gap. It takes the events you are already tracking, page views, searches, vehicle filters, add-to-carts, and replays them as a journey through an actual shop floor.
Your category tree becomes the floor plan. One building per top-level category, subcategories as aisles, third-level categories as bays. Each tracked session becomes a figure walking that floor.
Twelve kinds of moment, all on the floor
These come from the behaviour tracking already running on your storefront. Nothing extra to install. Each one shows up as a dot on the scrubber and a row in the session panel.
Replay a finished day, or watch it happen
FloorView started as a pure replay of sessions that had already happened. It has grown since: watch the site live instead of after the fact, colour the shelves by stock or conversion, dress the campus up, and — for a screen with no mouse in reach — drive the whole thing with your hands.
Replay Timeline
Scrub through a finished day with play, pause, skip-quiet-periods and event jumping. The scrubber dots show you where things happened before you get there.
Visitor Selection
Click any figure to see their full journey: which pages they visited, what they searched for, which products they opened, and the exact route drawn on the floor beside them.
Zoom-Aware Labels
Category signs and product thumbnails scale with the camera so you can read the floor whether you're looking at the whole campus or zoomed into a single bay.
Dark Mode
The scene renders in full dark mode. The light trails and bloom look quite good after hours.
Five Marker Types
Filter the scrubber by event kind: product views, searches, cart additions, checkouts, and vehicle selections. Turn off the ones you're not interested in.
Follow on Select
Selecting a visitor zooms the camera in and centres on them. The scene keeps them in view as they move.
Live Mode
Switch from Replay to Live and watch who's on the site right now. It runs about ten seconds behind on purpose, so visitors walk to their next stop instead of jumping shelf to shelf.
Gesture Control
Turn on your webcam and drive the whole page with your hands: pinch to click, a fist to pan the floor, spread your fingers to rotate and zoom. Built for a screen nobody has a keyboard near.
Stock & Conversion Views
Colour every shelf by what's actually in stock, or by how often looking at something in that aisle turns into a sale, graded against the rest of the store for the day.
Day Trace
Every visitor's whole route drawn at once and held still, so the busiest stretches of the floor are obvious before you even hit play.
A Living Campus
Trees, a small lake with ducks on it, benches outside the doors, buildings at slightly different heights. An optional layer of dressing that never touches an aisle sign or a stock colour.
Shareable Visits
Selecting a visitor puts them in the address bar, so a link can point someone straight at that customer, on that day, paused at the moment they arrived.
What comes next
Live Intervention
Push a voucher, redirect to a product, or drop something straight into their cart while they're still on the site. Live in the demo as a preview, where most offers get refused on purpose — it's worth seeing what doesn't land before wiring this up for real.
Period Aggregation
Right now everything reads a single day. To spot trends you need to compare weeks. The rollup tables that make that possible are designed but not yet built.
Advice and Inspect
Once there is enough aggregated data, FloorView could just tell you what is worth acting on. Which aisles are dead ends, which products get abandoned at the same point. This needs period aggregation first.
Have a look around
The demo runs on a synthetic catalogue with generated sessions, so there are no real customers in it. Hit play, scrub the timeline, click a figure.
Open the demoFloorView Replay and Live are both live. Live intervention is in preview.